Steve Jobs built an extraordinary business called Apple. Its tag line, Think Differently, says it all. Apple enjoys an energized customer base, impressive earnings, and a growing market share. Apple is on fire.

Jobs’ ideas and actions are driven by his Steadfast Passion, a term I use to describe the mind-set and actions of leaders who are Visionaries and Agents of Successful Change. Steadfast Passion is more than passion or loving what you do. It defines the leader’s focus and how he approaches challenge and change.

For those who seek robust growth, Steadfast Passion is a competency of enormous consequence, and the hardest to master. It is the Hallmark that distinguishes the most admired business leaders, the likes of Rupert Murdock of News Corp and Jeff Bezos of Amazon. Continue reading…