Gen Y (aka the Millennials) will be invading the workforce for some time to come. I have personally discovered a few things that managers can do to successfully motivate and direct young professionals.

As businesses adapt to a changing economy, we expect the job market to remain extremely competitive. Gen Yers are feeling more pressure to get professional experience before officially entering the workforce. Roz Courtney confronted Gen Y/Millennial stereotypes in her post on September 10, daring the business world to involve us and reap the rewards. If you want to motivate and retain the best talent, perhaps it helps to understand what the Millennials need and how they think. Here are several rules of the game – Gen Y rules – which make good business sense. Continue reading…